Recently, I was lucky enough to meet the lovely Aylen De Aranza for a 1 on 1 coaching experience to guide and educate me on the improvements I can make to help further my online following and help launch Skincareblogger into a well known brand in the future.
We had a 5 hour session where we strategized/ brainstormed ideas and techniques that which I could benefit from. Aylen also mentioned some programs and apps that I should be using, so i don't need to transition all of my work over when I have a mass following.
We decided that I was to re-launch my brand, using a website that was more beneficial to the goals I'd like to implement in the future i.e. selling merchandise, newsletters etc. and to also make my brand image uniform.
I came to the day with many questions prepared. I was confused about google analytics, I had no clue about mailchimp, disqus and so on. Throughout the day I took notes and continued to ask questions if there were things I hadn't heard of or didn't understand, as I would say I'm not very tech savvy. Aylen explained it all. I left our appointment motivated and with my eyes wide open, excited to make the new changes to help build my audience.
Throughout the next few days Aylen emailed me some important information that I was to fill out about myself and my brand, she also gave my a 90 day calendar which had all my goals mapped out and what days I needed to have certain things complete to help reach my overall goal. Aylen worked into account that i also have a full time job and that i don't have every day free to spend on this, so my calendar was made extremely realistic to achieve.
Overall this experience was the best thing I've done for my blogging career . I've reached my personal target of followers on Instagram. I was also contacted by brands and PR companies that I had never dealt with. It also provided me with much needed confidence. I actually feel like a professional blogger now , with a website attracting a great audience size and an Instagram account growing close to 400 followers a week.